Prerna Singla's Vision: The Story Behind Clariteens, The Kids' Skincare Brand

Who Is Prerna Singla? A Pioneer in Indian Skincare

 

When we talk about groundbreaking leaders in the Indian cosmetic and wellness industry, the name Prerna Singla stands out. As the founder of two successful ventures—the B2B cosmetic powerhouse VIVE Cosmetics and the Ayurvedic wellness brand Mefoh Healthcare—Prerna Singla has built a reputation for excellence, quality, and ethical manufacturing. Her extensive background in engineering and over a decade of hands-on experience in the field make her a true authority.

It is this very expertise and passion that led Prerna Singla to her latest and most personal venture: Clariteens, a kids' skincare brand designed to be safe, gentle, and effective.

 

Why Prerna Singla Founded Clariteens

 

For years, Prerna Singla saw a gap in the market. She noticed that most skincare products were either too harsh for sensitive, young skin or simply repurposed adult formulas. This was a problem that needed a solution.

"With my background in formulating products for various brands, I knew we could do better for kids," says Prerna Singla. "Young skin needs a different kind of care—products that protect the skin barrier and build healthy habits from the start. That's why I, Prerna Singla, founded Clariteens, with a mission to empower kids through confidence and healthy skin."

 

The Prerna Singla Difference: Quality and Trust

 

The core of Clariteens’ brand identity is trust, a value that stems directly from Prerna Singla's professional ethos.

• Manufacturing Expertise: Every Clariteens product is backed by the same rigorous standards of quality control that define VIVE Cosmetics. Prerna Singla ensures that only the safest, most nourishing ingredients are used.

• A Personal Vision: Unlike many mass-market brands, Clariteens is a project born from Prerna Singla’s personal vision to provide a genuinely safe alternative for her own child and countless others.

• Simplicity and Safety: Prerna Singla and her team focus on simple, clean formulations that avoid harsh chemicals, parabens, and fragrances that can irritate young skin.

 

Clariteens: The Result of Prerna Singla's Passion

 

Today, Clariteens is more than just a brand; it’s a reflection of Prerna Singla’s commitment to building a better future. It’s about creating confidence in kids by teaching them to care for their skin in a positive way.

In a world filled with countless skincare options, Prerna Singla offers a brand you can truly trust. With her as the driving force, Clariteens promises healthy habits for happy skin, from childhood onward.